The Inside Line

By Mark Fong On a very warm Thursday evening to an enthusiastic group of anglers, Delta Guide and Yamamoto Pro Staffer Andy “Cooch” Cuccia made the trek to the Fisherman's Warehouse in Sacramento, Ca …

read more

By Gary Dobyns Tournament fishermen are notorious for remaining tight-lipped about particular baits that they believe provide them a competitive advantage. Well, one of my favorite Yamamoto baits act …

read more

By Pete RobbinsEveryone in the world of big business seems to be obsessed with the concept of “disruption.” I’m using that term loosely, not in the narrowly defined academic sense, but rather to mean …

read more

By Pete RobbinsOver the course of thousands of interviews with professional bass anglers, I cannot begin to count the times that I have been told to refer to a product as “unnamed reel” or “prototype …

read more

Save the date and mark you calendars for the weekend of June 11th and 12th. That's right fishing fans, the Yamamoto Big Bass Challenge is back and better than ever. One of the most fun and exciting to …

read more

By Pete RobbinsWhile on vacation at El Salto, I read “The Arm” by Yahoo baseball writer Jeff Passan. Actually, since days at El Salto consist of 11 hours of fishing, punctuated by margaritas, deliciou …

read more